WE DON\u2019T JUST MARCH IN MARCH. You can\u2019t stop us.<\/p>\n
The Foundation\u2019s March 8th campaign:<\/b> a new initiative in collaboration with Urban Vision, <\/span>“If I don\u2019t want to, you can\u2019t\u201d<\/span><\/i> in China, a partnership with Rinascente, and a talk at <\/span>Futurae Heroes<\/span><\/i>.<\/span><\/p>\n Marching on March 8th is not enough.<\/span> That\u2019s the message at the heart of the new campaign by <\/span>Una Nessuna Centomila Foundation<\/b>, launched for International Women\u2019s Day. Created by the Hobo agency and featured across the Urban Vision network, the campaign comes to life thanks to a valuable collaboration with the media company.<\/span><\/p>\n According to the <\/span>Global Gender Gap Report 2024<\/b>, at the current pace it will take around <\/span>134 more years<\/b> to achieve gender parity worldwide. In too many parts of the world, being a woman still means fighting for education, safety, and the right to choose.<\/span><\/p>\n This campaign delivers a clear, universal message:<\/span> In this spirit, the campaign is supported by a series of events and initiatives led and energized, as always, by the Foundation.<\/span><\/p>\n First and foremost, the proud announcement that the record-breaking Italian film and symbol of the Foundation, <\/span>\u201cThere\u2019s Still Tomorrow\u201d<\/b>, written and directed by Paola Cortellesi, will be screened \u2014 eagerly awaited \u2014 in <\/span>China<\/b> for International Women\u2019s Day.<\/span> In <\/span>Milan and Rome<\/b>, a new partnership with <\/span>Rinascente<\/b> will make its debut. On March 8th, Rinascente will support the Foundation\u2019s projects by donating <\/span>10% of the net revenue<\/b> from the dinner served in all Food Halls across its store collection. The brand will also amplify the campaign and related initiatives across all of its communication channels.<\/span><\/p>\n Finally, in <\/span>Brescia<\/b>, <\/span>Una Nessuna Centomila Foundation<\/b> joins <\/span>Music Innovation Hub<\/b> at <\/span>Futura Expo<\/b>, participating in the <\/span>Futurae Heroes<\/b> programming \u2014 a space dedicated to engaging and empowering young people in sustainable development.<\/span> A series of actions that are both <\/span>symbolic and tangible<\/b>, because \u2014 as the campaign subtitles powerfully state:<\/span><\/p>\n \u201cWe have a long way to go \u2014 and no intention of stopping.\u201d<\/b> Because the fight for gender equity is not a one-day event \u2014 it\u2019s an urgent, daily battle. It\u2019s not just about honoring the rights we\u2019ve won, but about calling out the ones still denied.<\/p>\n","protected":false},"author":1,"featured_media":3303,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[32],"tags":[],"class_list":["post-3478","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-campagne-en"],"acf":[],"yoast_head":"\n
\n<\/span> Because the fight for gender equity is not a one-day event \u2014 it\u2019s an urgent, daily battle. It\u2019s not just about honoring the rights we\u2019ve won, but about calling out the ones still denied.<\/span><\/p>\n
\n<\/span> Change doesn\u2019t happen in a single day \u2014 it\u2019s built in the consistency of every step, every protest, and every raised voice.<\/b>
\n<\/b> True commitment is showing up on March 9th \u2014 and every day after \u2014 until marching is no longer needed. Every day is a chance to stand up for equity.<\/span><\/p>\n
\n<\/span> The screening will be accompanied by the Foundation\u2019s video message <\/span>“If I don’t want to, you can\u2019t”<\/b>, subtitled in Chinese. Originally created for <\/span>November 25th \u2013 International Day for the Elimination of Violence Against Women<\/b>, the spot featured dozens of prominent Italian artists and quickly went viral. <\/span>(Link to download the Chinese version)<\/span><\/p>\n
\n<\/span> The Foundation will host a panel discussion titled:<\/span>
\n<\/span> \u201cBuilding a Unified Front to Prevent and Combat Violence Against Women,\u201d<\/b> featuring:<\/span><\/p>\n\n
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\n<\/b> \u201cRights, progress, and new milestones: the road is long, but we walk it with confidence.\u201d<\/b><\/p>\n","protected":false},"excerpt":{"rendered":"